What’s more, creative people are supposed to be creative. We — and I mean all of us: writers, editors, publishers, agents and publicists — aren’t supposed to cling to outmoded and elitist systems. We are supposed to like what is fresh and new and challenging. Instead of standing around, befuddled and sneering at the new world, we ought to be contributing to the solution. You think that blogs seem inhabited by amateurs and you consider yourself “an expert”? Do something about it. And what’s wrong with a book blog anyway? Did you really think you lived in a world where you controlled public consumption and taste and that word of mouth wasn’t spreading anyway? The difference is, now you can see it.

~ Marie Mutsuki Mockett